Organic SEO FAQs
1. Which one is better, SEO or PPC? (Search Engine Optimization & Pay Per Click ads)
Both SEO and PPC are very important in leading you to success. You would never be able to achieve affinity for organic brand, domain authority and solid online presence without SEO. And you would not be able to target prospective clients by using details such as demographics and behavior without using PPC.
2. What do we mean by “On-page SEO Optimization”?
This term is used to describe the tactics that we utilize on a web page in order to help it rank higher in the search engine. It includes the content of the page as well as its HTML source code.
3. What is link building?
The moment a search engine starts to index web pages, it needs a way that will help it determine which pages have the more relevance to the user’s search. There are backlinks that point to each page and these instantly become a factor that helps determine the ranking for each page. These basically demonstrate the support and trust of one site towards another. Therefore the more quality backlinks your page has, the more likely it will be for it to have a high ranking in the search.